
A Word About Whisky –
If I wasn’t a whisky drinker before admiring the label on a bottle of Glen Grant whisky, I am now! You see before we even
Welcome to marketing musings
Where we muse about Amazon, Shopify, Copywriting and more!
If I wasn’t a whisky drinker before admiring the label on a bottle of Glen Grant whisky, I am now! You see before we even
Don’t drive in circles start driving sales with data-driven decisions! Hear insights from human customers.
Rethinking Brand Storytelling: Why Your Customer Isn’t the Hero I have a contrary-ish kind of mind. And this time I’m going against the grain on
Whether you sell on Amazon or have your own shopify / woocommerce store then PickFu is going to be tremendously helpful when it comes to optimizing your product images, Amazon bullet points, packaging text, and landing page headlines.
With a little magic, madness, creativity and data sprinkled in – your brand will be set to win. Think your ecommerce store doesn’t need much
Do you have a story for your brand? Most business owners struggle with this question because they don’t know how to craft a story that
Have you ever wondered how to use storytelling in a commercial setting? It seems like the non-profits of the world and do-gooders have an easy
https://youtu.be/nuClCcVssQU Don’t write off micro-copy as something trivial or irrelevant. It’s quite possibly the most unassuming, and cost-effective way to grab attention and build a
My favorite topic is storytelling and brand messaging – helping to make brands authentically resonate with their audience. BUT having said that I know that